Rationale (unedited):
So here is the first few ideas for our rationale, I think it encompasses all the ideas we want to include in our project and what the aim of the intervention is. Just comment anything you wanna add or take out and we can edit it until we have a finalised version:
To combat the atmosphere of isolation and loneliness that TFL employees face when working. They are almost invisible. Additionally there has been numerous instances of abuse that these people face. The campaign that we hope to implement and spread is an attempt to combat these isolating and hostile environments by simply encouraging people to engage with these individuals who are usually ignored. By doing this, we aim to improve the working conditions of those employed by TFL though a campaign focused on social media, posters and small advertising clips.
Our intervention is politically loaded because public transport systems reveal structural inequalities through the spatial means of, e.g. the glass barrier separating drivers from their passengers - legitimised under the purposes of “security” (see Marx) – and social – e.g. the direct abuse drivers get for changes to a service made by those higher up (service controllers as a live transit example and policy-makers on a more operational macro-level).
Let me know anything you guys think
Katy
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